Most Internet marketers have a habit of following only traditional and ordinary link building methods. They neglect the many other ways of building links that require new and clever ideas. These strategies can be used to increase page popularity in a way that your competitors will not be able to mimic.
One of these original methods comes from “abusing” large sites like E-bay. Many large websites today employ some kind of user generated content strategies. E-bay allows you to create a blog that can generate many very powerful links to your site.
Another method to consider is creating a contest on your website asking people to place a link on their blogs or websites to your site with specific anchor text. This may be a little difficult to do because you might have to be very careful with your instructions depending on what niche your in. If you offer a large enough prize you will be amazed at the response you will get. For example, many bands employ this strategy by asking their fans to place a link to their site from their Myspace or blog in return for an entry into a contest to win tickets for the band’s next concert.
In addition to these strategies you can tap into the power of pod casts. If you submit the pod casts to directories especially made for them, you will be generating great one-way links. Visit one of the many websites that can convert your RSS feed to a Podcast and you be set for this strategy.
Torrents are another very underused link building strategy. Torrent sites allow people to download all sorts of software for free. Many of these sites are not monitored and allow you to be very liberal with the links you create on the site. To use this strategy, all you have to do is create some kind of digital product. Create a short E-book or some kind of useful free software. By using Google you will find many excellent torrent websites. Read the instructions they give to submitting your torrent and then do so. In the area where you describe your download, place a link to your site. You can also add a link in your software, it won’t add to your link popularity, but you will gain some traffic.
Another method similar to the torrent strategy is to use PAD file sharing. Many websites allow people to download what is referred to as “freeware” or “abandonware. These are terms for software that was sold, but is now free or has always been free to the public. You can use the software you created through the torrent strategy and convert it into a PAD file, which is an XML type file that allows these freeware websites to easily understand what you are submitting to them. People are able to download your software in masses and you gain links from the PAD file sharing websites.

